Two things with this blog. First of all we have entered the world of Tweeting. To be honest I never really understood what Twitter was all about. Nevertheless, we have a new Twitter page where we will do our best to publish industry press releases as they occur. So take a look and follow us if you're so inclined. Also, be sure to send us your news. Here's the page |
The second thing has to do with keeping in touch with your customers. There was an article in Professional Door Dealer about Raynor; they are a Garage Door Manufacturer. The article mentions how Raynor has launched their Raynor Insider. It got me thinking -- There is a lot of work in getting new customers and, once you have them, it also takes a lot to keep in touch with them. E-Newsletters are a quick and inexpensive way to do just that. Take, for example, referrals, add on sales, repair work, and promotions. An email newsletter is a great tool to help keep track of the things that interest your customers AND stay in touch with them all at the same time. At FenceWeek we’ve been using a company called Icontact to help us keep in touch with our customers. We think it’s one of the best e-newsletter companies out there. Here's a link if you want to take a look: www.IContact.com. They're very user friendly and best of all let try it for free.
